Ambassador Logo

AMBASSADOR PROGRAM

U.S. ARMY RESERVE

 

 

 

WHAT IS THE AMBASSADOR PROGRAM?

The Army Reserve Ambassador (ARA) Program is one of the Army Reserve's key outreach and engagement programs. ARA’s are appointed by the Chief of Army Reserve (CAR) to a 3-year term to serve as special government employees who voluntarily represent the CAR without salary, wage, or benefits. All ARA's hold a Department of Army Protocol Precedence List (VIP Code 5) a major general (two star) equivalent. The primary role of an Ambassador is to develop awareness and advocacy for the Army Reserve by building bridges of communication to communities across the Nation. 

Illinois Army Reserve Ambassador Julie Johnson shares her story about how you can still serve your country as an Ambassador, even without prior military service history. Her grandfather was a great motivator for her, and she talks about how being an ARA is her way of honoring him since his passing. As a chiropractor, she shares how her passion for helping others goes hand in hand with her role as an ambassador, and encourages other like-minded individuals to consider this path. Directed By: Tim Yao Camera: Colton Huston
Army Reserve Ambassador Johnnie Ross talks about why he chose to become an Army Reserve Ambassador, and how that allows him to help the Reserve Soldiers of today. Army Reserve Ambassadors like Johnnie Ross can speak to employers which allows them to understand from a new point of view what their Reserve Soldiers do while away for training. For more information, visit: https://www.usar.army.mil/AmbassadorProgram
Army Reserve Ambassador Jim Bernet talks about the Minuteman Scholarship, and how he takes great joy in helping young adults pave the way for their future. The Army Reserve Minuteman Scholarship pays for your college education, while simultaneously trains you to be a future leader in the U.S. Army Reserve. For more information, visit: https://www.usar.army.mil/MinutemanCampaign/ Video By Colton Huston
Army Reserve Ambassador Jim Bernet tells us what being an Army Reserve Ambassador entails.
Army Reserve Ambassador Bob Pleczkowski tells us how he got involved with the ARA Program.
HOW THEY SERVE

Ambassadors have the advantage of strategic timing, long-term relationships, and continued dialogue with key community stakeholders and centers of influence within their respective area of operations.  ARAs proactively support the Army Reserve initiatives and actively pursue opportunities within our communities to build relationships with those key audiences. 

 

 

 

 

 

 

SHAPING TOMORROW

Ambassadors serve as the initial approval authority for Minuteman Scholarships. ARA’s often partner with local universities, high schools and ROTC programs to inform and educate potential recruits on the benefits of joining the Army Reserve.

 

 

 

 

 

 

 

 

COMMUNITY ENGAGEMENT

Ambassadors are a powerful means of message delivery to the American people, attending events and public speaking engagements building bridges and forging enduring relationships between Reserve units and local communities.

 

 

 

 

 

 

 

 

SOLDIER AND FAMILY SUPPORT

Ambassadors builds links between local commanders, Soldiers, Veteran Service Organizations and their families during deployments and rotation and ensure the voice of the military family and servicemember is heard.

 

 

 

 

 

 

 

 

LEGISLATIVE AFFAIRS

ARAs are relied upon to seek support from elected officials and engage related to military programs and initiatives; engaging stakeholders at the local and state levels to support policies and actions that affect Soldiers and their families.

 

 

 

Featured News
Maj. Gen. Kris A. Belanger, commanding general of the U.S. Army Reserve’s 99th Readiness Division, has confirmed the appointment by Lt. Gen. Jody J. Daniels, Chief of Army Reserve and Commanding General, U.S. Army Reserve Command, of Lawrence M. Forsyth as a United States Army Reserve Ambassador for Vermont. (Courtesy photo)
New Army Reserve Ambassador appointed to Vermont
By Staff Sgt. Shawn Morris | June 5, 2024
Maj. Gen. Kris A. Belanger, commanding general of the U.S. Army Reserve’s 99th Readiness Division, has confirmed the appointment by Lt. Gen. Jody J. Daniels, Chief of Army Reserve and Commanding General, U.S. Army Reserve...

Maj. Gen. Kris A. Belanger, commanding general of the U.S. Army Reserve’s 99th Readiness Division, has confirmed the appointment by Lt. Gen. Jody J. Daniels, Chief of Army Reserve and Commanding General, U.S. Army Reserve Command, of Janice M. Gravely as a United States Army Reserve Ambassador for New York. (Courtesy photo)
New Army Reserve Ambassador appointed to New York
By Staff Sgt. Shawn Morris | June 5, 2024
Maj. Gen. Kris A. Belanger, commanding general of the U.S. Army Reserve’s 99th Readiness Division, has confirmed the appointment by Lt. Gen. Jody J. Daniels, Chief of Army Reserve and Commanding General, U.S. Army Reserve...

Retired major general and U.S. Army Reserve Ambassador Emeritus Robert J. Kasulke died Nov. 13, 2023. Kasulke served as an Army Reserve ambassador for New York state since 2013. He retired from the Army Reserve in 2012, having attained the rank of major general. (courtesy photo)
Army Reserve bids farewell to New York Ambassador
By Staff Sgt. Shawn Morris | Dec. 19, 2023
The U.S. Army Reserve lost one of its key proponents Nov. 13 with the passing of retired major general and U.S. Army Reserve Ambassador Emeritus Robert J. Kasulke...

Mr. Beau J. Ruff was recently appointed as U.S. Army Reserve Ambassador for the state of Washington by Chief of Army Reserve Lt. Gen. Jody J. Daniels. As an Army Reserve Ambassador, Ruff will work to bring awareness of the United State Army Reserve to his community, and Washington state civic leaders and legislators with the intent to bolster support for the Army Reserve, its Soldiers, and their families. (Courtesy photo)
Tri-Cities man confirmed as new Washington Army Reserve Ambassador
By Christopher Hanson | Dec. 5, 2023
Mr. Beau J. Ruff was recently appointed as U.S. Army Reserve Ambassador for the state of Washington by Chief of Army Reserve Lt. Gen. Jody J. Daniels. As an Army Reserve Ambassador, Ruff will work to bring awareness of the...