Army Reserve Ambassador Program

The Army Reserve Ambassador Program was established in April 1998 so that private citizens can help to promote awareness of the Army Reserve and the identified goals and objectives of the Chief, Army Reserve (CAR).

Army Reserve Ambassadors are a vitally important bridge to the communities across the Nation. They are a group of influential volunteers who function at the state and community levels. They convey messages to external and internal audiences in order to have the Army Reserve’s significant and relevant contributions clearly understood and supported. Ambassadors are Special Government Employees that represent the CAR without salary, wages or related benefits. Ambassadors provide the continuity over the long term; while local Army Reserve team leaders come and go, Ambassadors are vested in the community.

Their function is similar to that of Civilian Aides to the Secretary of the Army (CASA), and they carry a protocol status equivalent of a major general. This is a key means by which Ambassadors are able to effectively execute their responsibilities.

Ambassadors build relationships and strive to improve the understanding and knowledge of the Army Reserve within the business and social sectors of communities across America. They help to educate the public, community leaders, and congressional staff offices about the capabilities and values of the Army Reserve and the Soldiers who live and work in their communities. They establish open lines of communication with the local communities to identify and gain insight into their needs and our ability to meet them; they work to support recruiting efforts by assisting community and business leaders in recognizing that the Army Reserve strengthens the Soldiers, the community, and the Nation. Ambassadors also reach out to Soldiers and their families during the difficult times of deployments and the excitement of “welcome home” ceremonies while facilitating community support.

Ambassadors are currently appointed by the CAR, via nomination from Regional Support Command/ General Officer commanders. The nominee cannot be a actively-serving member of the National Guard, Ready Reserve (Selected), Individual Ready Reserve, Federal Government or be a Federal elected/ appointed official.

For more information email your Ambassador inquiries to ambassador@usar.army.mil.

View Army Reserve Ambassadors by U.S. State or Non-U.S. Location

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